KOTRYNA GROUP offers its customers an omnichannel purchase experience: with the option to buy goods in physical stores or online. The company wants to offer each customer the best possible shopping experience, whether this is online or offline, as we believe that shopping should be easy and pleasant. The company operates popular retail and ecommerce chains such as: BABYCITY & TOYCITY, TOY`S PLANET, JUKU and KIDZONE.

The company started its operations in 1992 with the opening of its first retail store in Lithuania. Over the past 30 years, the company has developed and gained a lot of experience. Nowadays, KOTRYNA GROUP is one of the leaders in children’s goods in the Baltics. The company operates 63 stores in 3 counties: Lithuania, Latvia and Estonia. KOTRYNA GROUP offers its customers a wide range of goods for children and their parents in categories including apparel, nursery and toys.

As a result of consumers’ ever increasing interest in digital, KOTRYNA GROUP started to operate in the cyberspace back in 2012. Through this step, the Group has been able to meet the needs of modern shoppers better for over 10 years.

Today, BABYCITY & TOYCITY, TOY’S PLANET, JUKU and KIDZONE operate in Lithuania, Latvia and Estonia. The product range in our webshops consists of famous trademarks and a wide range of goods for children and their parents. Because of this, our webshops are visited by over 8 million users per year. Not only do we run e-commerce sites for specialized children’s goods, we also manage uphold solid positions in the top 50 most popular websites in our main markets.